Chris Goward
CEO, WiderFunnel

How to Develop and Execute a Successful
Conversion Optimization Strategy
Plus 10 Things to Test Now!
|
Rick Perreault & Oli Gardner
UnBounce.com

Your Website Isn't Working and What to Do About It
An Introduction to Landing Pages.
Why and How to Use Them |
John Lewis
WordStream

Keywords & Site Optimization
How to Translate Queries into Conversions |
Trevor Claiborne
Product Marketing Manager
Google

Hippos vs. Scientists
-
An
introduction to Website Optimizer
and
How to be a Scientist
|
Byron White
Founder & Chief Idea Officer
of IdeaLaunch

Content Optimization for Conversion |
Anna Talerico
Executive Vice President
Ion Interactive

B2B Landing Page Tips:
Fill Your Funnel with More Conversions |
David Cancel
CEO of Performable

Landing Pages are Dead for Data-Driven Marketers
|
Kipp Bodnar
Marketing Manager, HubSpot

Driving and Measuring B2B Conversations, Leads and Sales with Social Media
|
Jim Sterne
Optimization Expert
Online Marketing Optimization Your Landing Page Is Just One Step |
Ben Jesson
CEO, Conversion Rate Experts

Gruesome Conversion Killers:
Common Causes
of Conversion Death
|
Bill Leake
CEO, Apogee Results

Avoid the BIG LIES of the Conversion Industry:
Don't Get Hornswaggled |
Shmuli Goldberg
Director of Marketing, ClickTale

Micro vs. Macro Conversions - How to give your visitors EXACTLY what they want, & make money doing it! |
Raquel Hirsch
Landing Page Case Studies
WiderFunnel

How Conversion Optimization
Testing
Profitably Increases
Lead Generation Success
|
Brian Massey
Founder of Conversion Sciences

The Evolution of the Landing Page
|
Bryan Eisenberg
& Noran El-Shinnawy
Online Marketing
Authorities

Mastering the Conversion Trinity
|